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The importance of audience analysis, particularly demo graphical information, can be to your speech presentation. Knowing the makeup of your audience allows you to tailor your speech. The topic you choose, your word choice, and your examples should all factor in the specific audience you will address.
This assignment will ask you to complete an analysis of a particular audience. The guidelines are outlined below.
Imagine that you’ve been asked to give a short speech to a group of International students visiting Florida State College at Jacksonville from Dubai, United Arab Emirates. Before you do so, surely you’d want to research Dubai in order to relate to your audience. Feel free to research as much as you’d like in order to discuss the following questions. There is a fact sheet with this assignment that you may wish to use as well. Then answer the following discussion questions providing details, examples of your own insight, and analysis.
Remember, demographics typically cover gender/gender roles, political affiliations, religious affiliations, age, ethnic background, income level, educational level, etc.
Dubai, United Arab Emirates
CountryEmirateFounded bySeatSubdivisionUnited Arab EmiratesDubaiUbaid bin Saeed and Maktum bin Butti Al MaktoumDubaiTowns and Subdivision
TypeEmirCrown PrinceLanguages SpokenTime ZoneAbsolute monarchyMohammed bin Rashid Al MaktoumHamdan bin Mohammed bin Rashid Al MaktoumArabic, EnglishUAE standard time (UTC+4)
Indian 51% Emirati 15% Pakistani 16% Bangladeshi 9%
Filipino 3% Other Countries 6%
“Dubai” (Links to an external site.) by Unknown, A Wikimedia project (Links to an external site.) is licensed under CC BY-SA 4.0
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